Thinking about Going Vegan

2012:

As vegans we pass on information, and we may know what we want to say but we might not yet understand how to say it. We’re looking for keys to communication.

The aim surely is to stir, to question, to make others a little troubled and then persuade them to get thinking on their own. And the aim surely is to have a good time stirring and interacting with people and sometimes being a bit edgy. But then to get the balance just right.

For omnivores, something happens in their ‘contemplation zone’ when we speak ‘vegan’. They’re hearing things, noticing things, computing how it would be for them to change -specifically, how it would feel.

Contemplating going vegan ranges from revulsion through to inspiration. If it’s somewhere in the middle and we’ve arrived at that point, the next step is to quieten the brain for long enough to listen to the heart’s gentle roar. It will undoubtedly be  strongly advising us to make ‘that particular change’.