Sunday, November 2, 2008

Communicating Animal Rights

When vegans talk about going vegan we are suggesting nothing less than a major lifestyle change - a lifetime lived on a plant-based diet, wearing plant-based clothes and using cruelty-free products. For us, the reasoning behind all this is obvious and for most established vegans relatively easy. To us it feels perfectly safe personally. And collectively, it’s the answer to so many of the world’s great problems. And because we feel so sure about it we go to great lengths to tell others about it.
But we have to remember that it’s a big step for people to contemplate. And if they aren’t yet convinced about safety issues, it’s up to us to have the facts at hand, especially about nutrition. We have to be ready to field questions about protein, iron, calcium, vitamins, etc. and only then, if we can pass on a sense of safety, can we expect people to take their the first steps into ‘this other world’, largely based on ethics.

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