1444:
Vegans are either vilified,
ridiculed or ignored. But just for the
moment none of this matters too much. We
shouldn't mind any of this. There’s some
advantage in being side-lined. When the
eye is turning away from animal matters it’s not focusing on Animal Rights
groups, leaving us largely to go about our business, uninterrupted.
Since there’s so much ground
work to be done at this stage, we hardly need the distraction. We need to keep our eye on the ball and our
energies intact. It could so easily be
wasted, tilting at windmills, protesting to no effect.
This period we’re going
through at the moment is good for preparation. Our movement may be largely ignored, but
that’s good in one way. At least we’re not
constantly being rubbished in the media, with us spending a lot of time
defending ourselves. General apathy is
useful to us since, apart from a somewhat aggro image we’re acquired, no other
harm has been done to our vegan movement, mainly because no one wants to draw
attention to us. No one wants to even
consider animals as deserving rights or humans needing to adopt vegan diets. The media don’t want to offend their
advertisers or customers, so they don’t high-profile this subject, and for
similar reasons you’ll never see an Animal Rights advocate being interviewed on
TV, because of the danger of making the interviewer look stupid or cold
hearted.
A low profile suits our
purposes at the moment, so it’s a fine time right now for doing the ground
work, for learning about effectiveness and becoming familiar with public
perception.
Today, the whole subject of
animal-abuse is of interest to those who want more information. It isn’t being much discussed around the
dinner table or on TV, but it does feature on-line, where useful information is
available for those of us who want it. Via
web sites and chat rooms, people are wising up to what’s going on in the Animal
Industry and, alongside a general change in fashion, advertising of animal
products is becoming less convincing.
For those who don’t want to
know anything about 'farm animals', our difficulty is breaking into their
interest-areas. We need to learn how to make vegan lifestyle attractive, and
come across as reasonable, intelligent and well informed people. And
definitely, we need to drop our “I-hate-all-omnivores” baggage.
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