2079:
It’s been a lot of fun, out
on protests, with mates in a group, screaming about the horrors of animal
abuse. It felt good to protest this way, it felt ‘right’. But there’s a
‘cooler’ way to communicate without seeming angry, disapproving or indeed hypocritical
about being models of conscientious peacefulness. If there’s even a hint of
double standard on our part, we might be seen to be unreliable and therefore
possibly wrong about everything. Poorly-informed advocates get uptight when our
information is challenged. Once we get upset (and can be seen to be made upset) we bring out our angry and quarrelsome
‘true nature’, and this makes it easier for people to NOT identify with us and
to reject what we are saying. It’s easy for angry vegans to look unimpressive.
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