A tough job for vegans

Veganism isn’t just food and feeding, it’s an idea only part of which concerns food. Getting people to adopt a vegan diet is not the end aim, it’s just the beginning. The ideas behind vegan principle, which gave rise to the diet and which inspired the boycott, need to be understood. Giving people advice simply about vegan diet isn’t necessarily going to change them as people. More light needs to be shown - there’s a need for rationale. Omnivores need something big to convince them they’ve been so wrong for so long - it has to be something big enough to convince them to get rid of some deeply entrenched habits.
Almost all of us have been brought up with certain ideas about food - that they are safe and ethical. The result of that is that we’ve become addicted to some that are made with animal ingredients. because food itemss have come to play such an important part in our lives, the products we use have become part of us, so much so that their availability out-values other core values that we thought we held. And there’s the rub. That tarnishes our otherwise magnificent self-view.
So, these would be big biscuits - admitting ‘animal stuff’ might be dodgy. We, as vegans, mustn’t underestimate what are we setting off here, by pushing the omnivore’s buttons. Our low key chats with people might have a very powerful impact. As advocates we need to understand the logic and the sequences of the food chain - why humans eat the foods they do, why they believe in them, why they like the taste and feel of them slipping paste their taste buds and down into their stomachs, why they think that their very life depends on having a good supply of them - all this has to be unravelled before omnivores can plunge into the chilly-looking waters of veganism.
Vegans might have to be the most determined advocates because the omnivore population is not going to be swung over easily.