1663:
If the number one fear for
most of us is killer disease and degenerative illness then number two must be
fear of energy-loss. The greatest need for a good supply of energy is that it
can keep our bodies vital and keep them from early deterioration. It isn't
surprising that our energy is prized. It's almost hoarded.
Good energy supply is equated
with well-being. Expending energy needs to be justified, as being purposeful. Energy
isn’t something to be wasted, so for ‘unsupported’ causes like veganism people
may not want to invest. If they don’t think it stands a chance of coming to
anything, they won't waste energy on it. If we see no ‘me-advantage’ in the
vegan ideal, perhaps we’re likely to be miserly about using so much energy on
such a lost cause.
If we take up any major
cause, we probably want to believe that it will make a difference, otherwise
our efforts will be wasted. But there’s the rub. We’re all afraid of backing
the wrong horse (horrible expression) and no one wants to be associated with a
bunch of losers.
It’s a gamble going vegan. We
gamble with energy, time and money. We gamble on very long-odds. Taking up
veganism as an idea is hard enough, but to engage our minds in it, invest in
it, expect so much of it, squander energy on promoting it - perhaps we say to
our self “What a waste of time”.
Having faith in this one
single idea is a big ask. But imagine what impact it will have if people do
adopt it, how changed the World will be, how magnificently our energy will have
been used, to bring this one cause to prominence.
No comments:
Post a Comment