“Meat is good”, honestly.

What can we do about it? It’s everywhere you look. We see it on commercial TV. It comes at you, in your living room. Honest-looking people, talking as if they know you intimately, as if they know what you like best, and what sort of friendly approach you like. It’s plain old prostitution and it’s everywhere, in the ads. Actors come on like friends, sharing food with us (mainly dead bits of animal) and tell us about the product. They talk about it as if it were nothing to do with the animal from which it came.
All this over time percolates into our psyche, into our habits and makes up our sense of normality. Only ‘good’ is spoken of the items advertised - any drawbacks aren’t mentioned. But the consumer isn’t completely gullible, we’re telly-wise now, we’re used to it – we don’t necessarily believe what they say, but we do engage with the ads if only to make them pass quicker … to get back to the programme we’re watching. We’ve learnt not to turn a hair. We’re used to the lies. Even kids ignore the insult of them.