Friday, January 13, 2012

Investing in vegan principle

389:

If the number one fear for most of us is killer disease and degenerative illness then number two must be fear of energy-loss. The energy that can keep deterioration away is almost horded.
Energy equates with health and any energy spent must be justified and purposeful. It isn’t something we use up for no reason, so for ‘unsupported’ causes like veganism people may not want to invest in it if they don’t think it stands a chance of coming to anything. If we see no ‘me-advantage’ in the vegan deal, perhaps we’re likely to be stingy with our energy.
If we take up any major cause we probably want to believe that it will make a difference, otherwise our efforts will be wasted. And there’s the rub. We’re all afraid of backing the wrong horse (horrible expression) and no one wants to be associated with a bunch of losers.
It’s a gamble going vegan. We gamble with energy, time and money. We gamble on very long-odds.
Taking up veganism as an idea is hard enough but to engage our minds in it, invest in it, expect so much of it, squander energy on promoting it … perhaps we say to our self “What a waste of time”.
Having faith in this one single idea is a big ask.

No comments: