2066:
However much we learn about
this subject, we’re always disappointed by what’s being picked up by others. In
our society for all the ugly human dealings with animals, most people still
won’t recognise Animal Rights. It’s as if animal-users either know nothing or
care nothing about this subject.
Either way, we animal
advocates are missing our target. We’re not convincing people about the need
for the liberation of animals. Until vegans reach-out rather than push-away,
nothing will change. By becoming more professional in our approach, we become
more reliable. Then we seem safer, less volatile as people, and what we say
more likely to convince. Obviously, if we simply leave it to the omnivore to
find out what they will, they’ll get side-tracked by other issues.
As activists, we vie for
attention-space. Every advertiser and sloganeer shouts for attention. We need
to be different. We need to stand out as more responsible and professional.
Until we move past the shouting stage, people will continue look away. They’ll
be seduced by those who ‘do it’ better than we do (for whom it’s easier - every
other main issue being easier than vegan principle because of people’s food
attachments).
So, admittedly, we start with
a distinct disadvantage in the first place. Unlike save-planet-save-children
causes (which can appeal to both the selfish and unselfish side of us), ours at
first isn’t perceived that way at all. Getting involved in the animal cause
just looks like hard work. It is, after all, a tough message.
We need all our skill to help
it along. We certainly don’t need to capsize it by alienating people, or by NOT
addressing the worries which stop them picking-up on what we’re saying.
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