Consistency of conduct

Those of us who are aware of the scale of animal exploitation in our society, know it shows up a fault in us, as human beings. If we are determined to escape this insidious ‘pit’ (and if we want others to escape too) we must focus precisely and altruistically on what we do. It must be primarily for the sake of the animals. Life might be uncomfortable for us, who have to live in a carnivorous and violent society, but it’s a million times worse for the animals on death row, in prisons all around the world. If we need to be grateful for anything THIS is what we need to bear in mind, how good it is to have been born in the pit with some chance, slender though it may seem, of escaping it. The animals were born without that privilege.
In gratitude for that we can set a new standard. It comes down to setting a fashion in compassion. Our style in the end is not just about being ‘cool’ or even living a ‘vegan lifestyle’ but our consistency of conduct in all daily business. And if we aspire to high standards then what we do, what we think, what we profess must communicate to others, the reason why there is a need for such a radical change of attitude.